Expert marketing et communication: Michèle LANDEL

Michèle Landel has fourteen years of communications and marketing experience working with architecture firms, oftware shops, and an American Ivy League university. She started writing for and organizing websites in 1998 and has been working on search engine referencing and with social media since 2004. She has managed multinational teams and global projects for small and large French, American, and international organizations.

In 2012, she left SAP, the German business software enterprise, to launch her business offering online marketing and communications services. She helps small companies use their English website and the Internet to:
– Generate more direct inquiries from new clients
– Nurture and create a community for current clients and partners
– Raise their business’s profile as a leader and expert

She has experience successfully optimizing websites for search engine referencing, using social media tools to increase buzz and traffic, and monetizing pay-per-click advertisements to find new clients. She also enjoys combining her professional skills with her personal knowledge of French and American culture to assist companies entering or expanding into English speaking markets.

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